One of the most challenging parts of being a solopreneur is the need to be constantly learning. While books may be able to explore a topic in greater depth, regularly updated podcasts can keep you current on new strategies for an ever-changing market, which is essential for a solopreneur on the cutting edge.
The interaction between customer and salesperson would be dramatically improved if the salesperson wore a NAMETAG. The nametag enables the customer to quickly establish a more meaningful, positive and personal relationship with the service person that can only lead to better things for both parties.
National Small Business Week shines a spotlight on our nation’s 30 million small businesses. More than half of all Americans either work for or own a small business. Through awards ceremonies, media interviews and community events, the SBA honors entrepreneurs whose achievements stand out.
Over 1,000 small businesses entered the American Small Business Championship to get personalized business training and a chance to win one of three $15,000 grand prizes. After judging and voting ended, 102 small businesses representing all 50 states, Puerto Rico, and Washington, D.C. won. Meet some of the winners.
Business owners decide it’s time to sell for many reasons. Some of the standard tips for how to get the most for your investment when selling a business are less obvious than others. Here are some of the less obvious tips available.
In 2018, only about 50 percent of small businesses have invested in a website. But small business businesses must have their own websites these days to succeed. Social media is not the answer to promoting anymore. Read why and how to create an inexpensive website.
Online marketplaces have leveled the playing field for small businesses, effectively helping them leap geographic boundaries and sell their products in markets that would never have been possible. Read these three steps you should take to help ready your products for e-commerce sale.
Securing a credit card for your business can be a great way to build up your credit score. Being a responsible card user can open up other financing opportunities for you down the road. Let’s look at the six biggest mistakes business owners make with their credit cards, and how you can avoid them.
The Tax Cuts and Jobs Act (TCJA) created a new 20% deduction for pass-through entities. Though the IRS has not fully interpreted the new rules—which won’t go into effect until the 2019 tax season—many of the implications are clear. Many are not.
For many small business owners, their staff is more like family. That’s why it can be so painful to think that one of your employees is an embezzler. The majority (55 percent) of embezzlement takes place at companies with fewer than 100 employees.
Content marketing and advertising — both are methods for creating positive brand associations and attracting new audiences. But only one of them guides leads throughout the sales process and creates long-term brand advocates: content marketing.